fashion africa ed jacaranda
Hardcover 322 pages 2014 Language: English
Categoria: Ultime schede
There is a fashion renaissance happening in Africa. In recent years, the fashion world has seen a flurry of new collections inspired by Africa’s vibrant colours, patterns and textures from the likes of Louis Vuitton, Diane von Furstenberg and Junta Watanabe to name a few. Increasingly, designers and labels are choosing to move the entire production of their collections to Africa. Forerunners in this trend such as Vivienne Westwood, collaborators Diesel and Bono’s label Edun and ASOS have discovered inspiration, sourced sustainable materials, constructed their garments using high-quality, ethical workshops and to benefited from exposure in both local and international markets this vast continent provides. The fashion industry is clueing up on Africa’s potential. In Fashion Africa, leading African fashion blogger Jacqueline Shaw showcases over 40 top designers who have specifically sourced Africa for their brands, whether that be for materials, or techniques, or simply for the vast opportunities for designers to grow and utilize the great natural resources of the region. Covering the entire continent, from Kayobi in Ghana to Brother Vellies in South Africa and Namibia, the book contains over 300 stunning photographs and revealing interviews. The designers are honest about the challenges of producing in Africa: poor infrastructure, particularly in transportation, lack of specialized machinery and gaps in the supply chain, for instance, but enthuse about Africa’s potential; on a creative level, economic and social level. In the book, the author works tirelessly to promote Africa as a place not just for sourcing materials, but with the potential to be a vital epicenter of trade within the global marketplace. Fashion Africa is a comprehensive guide to the designers, materials, and sustainable practices available on continental Africa and provides an excellent resource in conjunction for the very vibrant growing industry already in existence. This is Jacqueline Shaw’s first publication.
€ 73.50